The San Francisco 49ers are not messing around when it comes to their new stadium, the franchise's first brand new venue in its existence.
The team has announced that Sony will be the official electronics partner of the stadium that 49ers CEO Jed York said will be "software-driven."
The stadium in Santa Clara is expected to be ready for the 2014 NFL season, and is a candidate for upcoming Super Bowls.
Here is an excerpt from CBS San Francisco's story:
The team has announced Sony will be its official electronics partner. So instead of installing video monitors at every seat, the stadium will be software driven.
“You look at some stadiums that build a $50 million scoreboard that’s going to be obsolete in five years,” he said. “Our fans are going to be spending a thousand dollars every 12-18 months on their personal electronic gear.”
As part of the multi-year agreement, Sony also becomes the presenting partner of the 49ers Hall of Fame, which will be an integral part of the fan experience at the new stadium.
The 20,000 square-foot educational and innovative Hall of Fame will consist of multiple galleries and exhibits and include cutting-edge technologies, which will be used in many of the interactive exhibits.